The Sky Immersive Cinema
Taking audiences to the heart of British filmmaking with Sky.
Over four years of creating immersive experiences for Sky, we’ve been taking over Earls Court Studios at Goodwood Revival Festival to plunge audiences into unforgettable retro filmset experiences.
Campaign Awards: Highly Commended - Best Production Experience
Over 95% of visitors engaged
10min+ average engagement
The Challenge
Demonstrate Sky's brand's presence at the heart of British film.
The Creative Idea
Inspire human interaction and unbridled joy through unique, physical, and shared film experiences.
By pulling on the power of nostalgia in a uniquely modern way, we blend engagement with entertainment to create high drama and huge fun.
The Experience
Within this converted warehouse, guests join ‘live’ filming of an authentic post-war song and dance production, within a lifelike 'on-set' atmosphere, as real movie scenes are acted out before a retro camera, lighting and sound crew.
The visiting audience find themselves as extras in true-to-life film-making experiences, mingling with actors and becoming part of a show within a show.
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