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our spark

“Where Production Intelligence meets Creative Imagination”
Ben McMahon – Founder

We have accrued years of experience in building some of the most sensational constructs for world leading brands, but it’s our ability to see the entire customer journey that makes us think differently about what we do.

For many production companies, the ‘activation’ often sits at the end of their working process. At Collaborate, we place the activation at the epicentre of our client journey – we call this the ALIVE moment.

We have developed a distinctive process we call SPARK. SPARK is a proven tool for getting the very best from any activation, by enabling us to immerse ourselves in the brand’s real objectives from the very start by identifying SPARK moments along the journey.

our spark

“Where Production Intelligence meets Creative Imagination”
Ben McMahon – Founder

We have accrued years of experience in building some of the most sensational constructs for world leading brands, but it’s our ability to see the entire customer journey that makes us think differently about what we do.

For many production companies, the ‘activation’ often sits at the end of their working process. At Collaborate, we place the activation at the epicentre of our client journey – we call this the ALIVE moment.

We have developed a distinctive process we call SPARK. SPARK is a proven tool for getting the very best from any activation, by enabling us to immerse ourselves in the brand’s real objectives from the very start by identifying SPARK moments along the journey.

Strategy
Strategy

Strategy

To understand the effect required in any given activation, we must first understand the why? Through our proven and systematic ‘SPARK Mapping’ process, we are able to immerse ourselves in the customer journey from the outset to inform our product solutions.

PRODUCTION
Production

Production

With a wealth of production knowledge within our team, there’s simply nothing that cannot be imagined that we cannot build or develop. We excel in crafting incredible sensory constructs and AV using amazingly tactile materials and textures for almost any budget.

Alive
Alive

Alive

That moment when everything comes together, the lights go on, the ribbon is cut, and the show starts its epic performance. We place the ALIVE moment at the very heart of our SPARK process by celebrating both its impact and the effect it has on the audience.

Review
Review

Review

Capturing the moment has never had so much real meaning. Evaluation to some is basic analysis and fanciful stats. At Collaborate we are able to record real-time data through a collection of ground-breaking products that inform and mould the present and the future.

Kick-start
Kick-start

Kick-start

Data is only truly valuable if used purposefully and with evolution in mind. At Collaborate we believe ‘being better’ is achieved through real analysis, creativity, and real honesty. We believe in leaving egos to one side and allow truth and reimagination to create a new ALIVE.

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  • Strategy

    Strategy

    To understand the effect required in any given activation, we must first understand the why? Through our proven and systematic ‘SPARK Mapping’ process, we are able to immerse ourselves in the customer journey from the outset to inform our product solutions.

  • Production

    Production

    With a wealth of production knowledge within our team, there’s simply nothing that cannot be imagined that we cannot build or develop. We excel in crafting incredible sensory constructs and AV using amazingly tactile materials and textures for almost any budget.

  • Alive

    Alive

    That moment when everything comes together, the lights go on, the ribbon is cut, and the show starts its epic performance. We place the ALIVE moment at the very heart of our SPARK process by celebrating both its impact and the effect it has on the audience.

  • Review

    Review

    Capturing the moment has never had so much real meaning. Evaluation to some is basic analysis and fanciful stats. At Collaborate we are able to record real-time data through a collection of ground-breaking products that inform and mould the present and the future.

  • Kick-start

    Kick-start

    Data is only truly valuable if used purposefully and with evolution in mind. At Collaborate we believe ‘being better’ is achieved through real analysis, creativity, and real honesty. We believe in leaving egos to one side and allow truth and reimagination to create a new ALIVE.